Lydia Hartley
Don't Shop Swap
A gamified clothes swapping platform offering a curated collection of preloved, vintage, and designer clothes.
I began my entrepreneurial journey in November 2019, when I decided to undertake a circular fashion passion project whilst working for Darktrace, a cybersecurity AI company. I had already attended a few clothes swapping events in London and thought the concept was fantastic but required better execution..
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The Tribe is the trading name of FOUNDER TRIBE LTD incorporated and registered in England & Wales with company number 12743199 whose registered office is at Kemp House, 152 - 160 City Road, London, EC1V 2NX, United Kingdom.